Small Towns Don’t Need Big Marketing… They Need Someone Who Gets Them

👋 Meet Michelle — The Heart Behind Mirth & Joy

Meet Michelle: The Heart Behind Mirth & Joy

The Problem Most Small Towns Face Online

Let’s be honest—most small towns, nonprofits, and community orgs don’t have a marketing team.
You’ve got volunteers. Teachers. Parents. Maybe someone’s cousin who knows Canva.

Meanwhile, you’re trying to promote events, celebrate wins, and keep your community connected on platforms that are constantly changing.

It’s a lot. And Michelle knows, because she’s been there.

From School Flyers to Full-On Social Strategy

Michelle started where many of us do—designing school programs and flyers, organizing fundraisers, and managing social posts to help local PTOs, Board of Recreations, Chamber of Commerces and everything in between.

She didn’t set out to build a business.

But the more she helped, the more she saw the pattern:
💡 Local groups are doing meaningful, heart-filled work… but struggling to show up online in a way that matches that energy.

That’s where Mirth & Joy came in.

What Is Mirth & Joy?

Mirth & Joy is a social media design and strategy studio created just for small towns, schools, and community-based organizations.

Michelle helps you:

• Create thoughtful, well-designed content that reflects your mission

• Show up online with confidence, even with limited time or tools

• Stop second-guessing every post and start building real connection

Whether it’s a campaign for your school fundraiser or a monthly content calendar for your town’s Facebook page—Michelle’s got your back.

📸 Behind the Scenes: Michelle in Action

"This is Michelle — bringing stories to life, one post at a time. Whether she's creating content or cheering on a local team, she brings heart to everything she does."

Why Michelle Gets It

Michelle isn’t here to throw jargon at you or pressure you into viral trends.

She’s a mom. A community builder. A creative who knows what it’s like to juggle school projects, event deadlines, and social media — all before lunch.

Her experience includes:

• Designing materials for schools and local events

• Running communications for PTOs and small businesses

• Helping community teams stay visible and consistent (without burning out)

Because she’s from a small town, she knows what matters most:
✨ The people.
✨ The stories.
✨ The way one post can bring a community together.

Real Talk: If You’re Tired of Guessing What to Post…

You’re not alone.

Michelle’s here to make social media feel manageable again—with visuals you’re proud to share and strategies that work even if you only have 15 minutes a week.

If you’ve ever said:

“We do so much… but no one sees it.”

“I don’t even know where to start with our social media.”

“We want to reach more people—without losing our voice.”

Then you’re exactly who Mirth & Joy was built for.

Let’s Tell Your Story, Together

Your town doesn’t need flashy marketing.
It needs connection, care, and a little strategy behind the scenes.

That’s what Michelle brings to the table—with every post, every design, and every campaign.

💛 Ready to bring more joy (and results) to your socials?

→ Visit mirthandjoy.com
→ Or reach out here to work together: www.mirthandjoy.com/contact

Let’s make your small-town stories shine.